Peter Drucker was an Austrian-American management consultant, professor, and author whose work influenced the intellectual and practical underpinnings of modern business.

He was also a pioneer in management education, having created the notion of management by objectives and self-control, and has been dubbed “the father of modern management.”

Drucker’s scientific and popular books and articles looked at how people are structured in the business, government, and nonprofit sectors of society.

He is regarded as one of the most well-known and influential thinkers and authors on management theory and practice.

We have shortlisted some of the top quotes from Peter Drucker for you.


Best Peter Drucker Quotes on Management, Marketing, Culture & Business

1. “It’s more important to do the right thing than to do things right.” ~ (Peter Drucker).

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2. “Do what you do best, and outsource the rest.” ~ (Peter Drucker).

3. “Results are obtained by exploiting opportunities, not by solving problems.” ~ (Peter Drucker).

4. “Efficiency is doing better, what is already being done.” ~ (Peter Drucker).

5. “Management is doing things right; leadership is doing the right things.” ~ (Peter Drucker).

6. “Quality in a service or product is not what you put into it. It is what the client or customer gets out of it.” ~ (Peter Drucker).

7. “Business has only two basic functions – marketing and innovation.” ~ (Peter Drucker).

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8. “If you want something new, you have to stop doing something old.” ~ (Peter Drucker).

9. “Strategy is a commodity, execution is an art.” ~ (Peter Drucker).

10. “You can’t manage what you don’t measure.” ~ (Peter Drucker).

11. “The greatest danger in times of turbulence is not the turbulence; it is to act with yesterday’s logic.” ~ (Peter Drucker).

12. “The entrepreneur always searches for change, responds to it, and exploits it as an opportunity.” ~ (Peter Drucker).

13. “The most important thing in communication is to hear what isn’t being said.” ~ (Peter Drucker).

14. “Only three things happen naturally in organizations: friction, confusion, and underperformance. Everything else requires leadership.” ~ (Peter Drucker).

15. “Whenever you see a successful business, someone once made a courageous decision.” ~ (Peter Drucker).

16. “If you can’t measure it, you can’t change it.” ~ (Peter Drucker).

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17. “If you want to predict the future, create it.” ~ (Peter Drucker).

18. “Follow effective action with quiet reflection. From the quiet reflection will come even more effective action.” ~ (Peter Drucker).

19. “The real achiever do one thing at a time.” ~ (Peter Drucker).

Popular Peter Drucker Quotes

20. “There are only two things in a business that make money – innovation and marketing, everything else is cost.” ~ (Peter Drucker).

21. “Marketing is not a function, it is the whole business seen from the customer’s point of view.” ~ (Peter Drucker).

22. “People learn the most when teaching others.” ~ (Peter Drucker).

23. “The task of leadership is to create an alignment of strengths so strong that it makes the system’s weaknesses irrelevant.” ~ (Peter Drucker).

24. “The race for Quality has no finish line – so technically, it’s more like a death march. Efficiency is doing things right; effectiveness is doing the right things.” ~ (Peter Drucker).

25. “What’s measured improves.” ~ (Peter Drucker).

26. “Efficiency, which is doing things right, is irrelevant until you work on the right things.” ~ (Peter Drucker).

27. “The ultimate resource in economic development is people. It is people, not capital or raw materials that develop an economy.” ~ (Peter Drucker).

28. “A man should never be appointed into a managerial position if his vision focuses on people’s weaknesses rather than on their strengths.” ~ (Peter Drucker).

29. “Leadership is an achievement of trust.” ~ (Peter Drucker).

30. “Plans are only good intentions unless they immediately degenerate into hard work.” ~ (Peter Drucker).

31. “Mission defines strategy, and strategy defines structure.” ~ (Peter Drucker).

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32. “Until we can manage time, we can manage nothing else.” ~ (Peter Drucker).

33. “Plans are worthless, but planning is invaluable.” ~ (Peter Drucker).

34. “Management by objective works – if you know the objectives. Ninety percent of the time you don’t.” ~ (Peter Drucker).

Top Peter Drucker Quotes

35. “Long range planning does not deal with future decisions, but with the future of present decisions.” ~ (Peter Drucker).

36. “If you want it, measure it. If you can’t measure it, forget it.” ~ (Peter Drucker).

37. “Unless commitment is made, there are only promises and hopes; but no plans.” ~ (Peter Drucker).

38. “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” ~ (Peter Drucker).

39. “Because its purpose is to create a customer, the business has two and only two functions: Marketing and Innovation. Marketing and Innovation produce results. All the rest are costs.” ~ (Peter Drucker).

40. “The critical question is not “How can I achieve?” but “What can I contribute?”” ~ (Peter Drucker).

41. “Leadership is lifting a person’s vision to high sights, the raising of a person’s performance to a higher standard, the building of a personality beyond its normal limitations.” ~ (Peter Drucker).

42. “Time is the scarcest resource and unless it is managed nothing else can be managed.” ~ (Peter Drucker).

43. “You cannot build performance on weaknesses. You can build only on strengths.” ~ (Peter Drucker).

44. “The aim of marketing is to make selling superfluous.” ~ (Peter F. Drucker).

45. “The customer rarely buys what the company thinks it’s selling.” ~ (Peter Drucker).

46. “If there is any one secret of effectiveness, it is concentration. Effective executives do first things first and they do one thing at a time.” ~ (Peter Drucker).

47. “One cannot manage change. One can only be ahead of it.” ~ (Peter Drucker).

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48. “There is nothing worse than doing the wrong thing well.” ~ (Peter Drucker).

49. “Marketing is the distinguishing, unique function of the business.” ~ (Peter Drucker).

50. “Business enterprise is an organ of society. There is only one valid definition of business purpose: to create a customer.” ~ (Peter Drucker).

51. “Information is the manager’s main tool, indeed the manager’s capital, and it is he who must decide what information he needs and how to use it.” ~ (Peter Drucker).

52. “The purpose of a business is to create a customer.” ~ (Peter F. Drucker).

Famous Peter Drucker Quotes

53. “The productivity of people requires continuous learning, as the Japanese have taught us. It requires adoption in the West of the specific Japanese Zen concept where one learns to do better what one already does well.” ~ (Peter Drucker).

54. “There is a point at which a transformation has to take place.” ~ (Peter Drucker).

55. “The only definition of a leader is someone who has followers.” ~ (Peter Drucker).

56. “There’s nothing so useless than executing a task efficiently when it actually never should have been executed at all.” ~ (Peter Drucker).

57. “Every single social and global issue of our day is a business opportunity in disguise.” ~ (Peter Drucker).

58. “Rank does not confer privilege or give power. It imposes responsibility.” ~ (Peter Drucker).

59. “The most serious mistakes are not being made as a result of wrong answers. The true dangerous thing is asking the wrong question.” ~ (Peter Drucker).

60. “Nobody in the world is as good at making decisions as the Japanese.” ~ (Peter Drucker).

61. “The enterprise that does not innovate ages and declines. And in a period of rapid change such as the present, the decline will be fast.” ~ (Peter F. Drucker).

62. “The single most important thing to remember about any enterprise is that there are no results inside its walls. The result of a business is a satisfied customer.” ~ (Peter Drucker).

63. “The purpose of information is not knowledge. It is being able to take the right action.” ~ (Peter Drucker).

64. “Effective leadership is not about making speeches or being liked; leadership is defined by results not attributes.” ~ (Peter Drucker).

65. “The essence of management is to make knowledge productive.” ~ (Peter Drucker).

66. “Marketing and innovation make money. Everything else is a cost.” ~ (Peter Drucker).

67. “What is the major problem? It is fundamentally the confusion between effectiveness and efficiency that stands between doing the right things and doing things right. There is surely nothing quite so useless as doing with great efficiency what should not be done at all.” ~ (Peter Drucker).

68. “The organization is, above all, social. It is people.” ~ (Peter Drucker).

69. “Making changes to better appeal to customer is INNOVATION.” ~ (Peter F. Drucker).

70. “Don’t solve problems. Pursue opportunities.” ~ (Peter Drucker).

71. “The most common source of mistakes in management decisions is the emphasis on finding the right answer rather than the right question.” ~ (Peter Drucker).

72. “Great wisdom not applied to action and behavior is meaningless data.” ~ (Peter Drucker).

73. “Innovation is the specific tool of entrepreneurs, the means by which they exploit change as an opportunity for a different business or a different service.” ~ (Peter Drucker).

74. “Meetings are a symptom of bad organization. The fewer meetings the better.” ~ (Peter Drucker).

Short Peter Drucker Quotes

75. “Our job in life is to make a positive difference, not prove we’re right.” ~ (Peter Drucker).

76. “If you have more than five goals, you have none.” ~ (Peter Drucker).

77. “The relevant question is not simply what shall we do tomorrow, but rather what shall we do today in order to get ready for tomorrow.” ~ (Peter Drucker).

78. “The most effective way to manage change is to create it.” ~ (Peter Drucker).

79. “There are two types of people in the business community: those who produce results and those who give you reasons why they didn’t.” ~ (Peter Drucker).

80. “One can either work or meet. One cannot do both at the same time.” ~ (Peter Drucker).

81. “People who don’t take risks generally make about two big mistakes a year. People who do take risks generally make about two big mistakes a year.” ~ (Peter Drucker).

82. “Knowledge has to be improved, challenged, and increased constantly, or it vanishes.” ~ (Peter Drucker).

83. “Knowledge applied is productivity.” ~ (Peter F. Drucker).

84. “Adequacy is the enemy of excellence.” ~ (Peter Drucker).

85. “Knowledge has become the key economic resource and the dominant-and perhaps even the only-source of competitive advantage.” ~ (Peter Drucker).

86. “What the customer buys and considers value is never a product. It is always utility, that is, what a product or a service does for the customer.” ~ (Peter Drucker).

87. “We live in an age of unprecedented opportunity: If you’ve got ambition and smarts, you can rise to the top of your chosen profession, regardless of where you started out.” ~ (Peter Drucker).

88. “Doing the right thing is more important than doing the thing right.” ~ (Peter Drucker).

89. “Entrepreneurs believe that profit is what matters most in a new enterprise. But profit is secondary. Cash flow matters most.” ~ (Peter Drucker).

90. “Profit for a company is like oxygen for a person. If you don’t have enough of it, you’re out of the game. But if you think your life is about breathing, you’re really missing something.” ~ (Peter Drucker).

91. “Change is the norm; unless an organization sees that its task is to lead change, that organization will not survive.” ~ (Peter Drucker).

92. “Leaders grow; they are not made.” ~ (Peter Drucker).

93. “Organizations are no longer built on force, but on trust.” ~ (Peter Drucker).

94. “Do first things first, and second things not at all.” ~ (Peter Drucker).

95. “One does not “manage” people. The task is to lead people.” ~ (Peter Drucker).

96. “For new technology to replace old, it has to have at least ten times the benefit.” ~ (Peter Drucker).

97. “Your first and foremost job as a leader is to take charge of your own energy and then help to orchestrate the energy of those around you.” ~ (Peter Drucker).

98. “The great challenge to management today is to make productive the tremendous new resource, the knowledge worker. This, rather than the productivity of the manual worker, is the key to economic growth and economic performance in today’s society.” ~ (Peter Drucker).

99. “It takes far less energy to move from first-rate performance to excellence than it does to move from incompetence to mediocrity.” ~ (Peter Drucker).

100. “No executive has ever suffered because his subordinates were strong and effective.” ~ (Peter Drucker).

101. “Effective people are not problem minded; they’re opportunity-minded. They feed opportunities and starve problems. They think preventively.” ~ (Peter Drucker).

102. “You can either take action, or you can hang back and hope for a miracle. Miracles are great, but they are so unpredictable.” ~ (Peter Drucker).

103. “The fewer data needed, the better the information. And an overload of information, that is, anything much beyond what is truly needed, leads to information blackout. It does not enrich, but impoverishes.” ~ (Peter Drucker).

104. “The leader of the past was a person who knew how to tell. The leader of the future will be a person who knows how to ask.” ~ (Peter Drucker).

105. “In the knowledge economy everyone is a volunteer, but we have trained our managers to manage conscripts.” ~ (Peter Drucker).

106. “The productivity of work is not the responsibility of the worker but of the manager.” ~ (Peter Drucker).

107. “The tool user, provided the tool is made well, need not, and indeed should not, know anything about the tool.” ~ (Peter Drucker).

108. “Managing innovation will increasingly become a challenge to management, and especially to top management, and a touchstone of its competence.” ~ (Peter Drucker).

109. “More business decisions occur over lunch and dinner than at any other time, yet no MBA courses are given on the subject.” ~ (Peter Drucker).


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